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Thriving Partnership

🕔06.Jul 2015

Transview and Golf Partner open second outlet


thriving1Transview Golf Sdn Bhd and Golf Partner recently launched their second Golf Partner outlet at the Novotel Hotel KL CC. Their first outlet was opened last year in Kelana Jaya.

Golf Partner, is a secondhand golf equipment store where many different golf brands can be bought for a fraction of the price. Most of the second-hand golfing equipment and accessories come via their Japanese partner, the giant sporting equipment company Xebio, which has many Japanese-based sources to buy
their equipment from.

According to Frankie Choo, the Director of Transview Malaysia, their partnership has helped increase their sales up to 50 per cent.

“We saw that a lot of Malaysian golfers were willing to try and buy second hand golf clubs and that’s what Golf Partner offers – new second hand clubs from Japan at a lower price,” said Frankie, who also revealed that the plan is to eventually open 10 outlets throughout the country; five to be opened within these three years.

Golf Partner’s Business Development Manager Kenya Shidara who was also present
at the opening explained the rational behind the success of selling second hand products.

thriving2“We have been dealing in the second-hand market for 16 years now and we have the knowledge and the database. By studying all the data, I was pretty confident that we could become a very successful business model in South East Asian countries,” said Shidara, who revealed that with their 305 Golf Partner outlets in
Japan, it makes them the largest golf retailers in the world.

He added, “The concept of second hand is like recycling, more environmentally friendly. Some of these second hand clubs are very new. Some golfers go to the driving range after buying a new club and they hit a couple of balls and some of them end up not liking the clubs, so they come back to us to trade-in for another club. You don’t have to pay a lot as compared to buying a brand new club and you can have the opportunity to try many new clubs and shaft.”

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